Uber lays off 400 as cost-cutting efforts ramp up
Uber is laying off about one third of its 1,200-person strong marketing department in an effort to slash costs and make operations more efficient following its public debut and first quarter losses of $1 billion.
The layoffs were first reported by The New York Times.
About 400 people in Uber’s marketing department were laid off across its 75 offices globally, according to the company. Uber’s latest public global headcount was 24,494 global employees as of March 31, 2019.
Jill Hazelbaker, who leads marketing and public affairs at Uber, and CEO Dara Khosrowshahi told employees Monday that the marketing team would have a more centralized structure, according to an internal email viewed by TechCrunch.
The reorganized marketing team will be under the leadership of Mike Strickman, vice president of performance marketing, who joined from TripAdvisor a month ago, and another soon-to-be-hired head of global marketing. Strickman will oversee performance marketing, CRM and analytics, while the global marketing executive will manage the heads of product marketing, brand, Eats, B2B, research, planning and creative.