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Hewlett Packard Enterprise is stepping up its no-holds barred everything-as-a-service software pivot for fiscal year 2021 with robust compensation and field sales investments tied to its $1 billion incentive-packed Partner Ready program.

First off, HPE has added its Ezmeral container and AI operations software platform to its 5x top sales compensation multiplier for partners alongside the GreenLake pay-per-use cloud service and its HPE OneView software management platform.

As part of the stepped-up GreenLake sales offensive, HPE is tripling its GreenLake channel investment and for the first time ever adding a GreenLake sales quota for HPE sales reps.

GreenLake is the biggest opportunity for the partners,” said HPE Worldwide Channel Chief George Hope in an interview with CRN. “It is margin-rich and it is sticky. If you get GreenLake into an account and you start showing the value to the customer in that account you are immovable from that point forward. You are their strategic vendor and it is just a matter of time before they move more workloads onto GreenLake.”

HPE is making big investments in Partner Ready to drive an everything-as-a-service partner revolution, said C.R. Howdyshell, president of Advizex Technologies, No. 110 on the CRN 2020 Solution Provider 500, a top HPE GreenLake enterprise partner.

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