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Categories: Amazon DELL Dell Technologies EMC Lenovo Nutanix

#Nutanix, a provider of hyper converged infrastructure, has acquired some major clients such as ICICI bank, Cognizant and others in the first six months of its sales operation in India. With OEM partners like #Lenovo and #Dell, the company claims to provide Amazon-like experience in customers’ datacenters with the help of channel partners. Sudeesh Nair, president of Nutanix, spoke to ChannelWorld about the company’s OEM relationship with Dell- #EMC and what’s in store for channels in India. What is Nutanix’s go-to-market strategy for the sub-continent? We see India as a hub for doing global business with a flourishing ecosystem of system integrators, channel partners, value added resellers distributors, and a talented engineering workforce. So, before conceptualizing the sales efforts in India, we have started the engineering plans. We didn’t just see India as a maintenance service center or a back office, rather we looked at India as a destination where we will absolutely do hardcore forward looking innovations by hiring the best of the best. India is a large complex market and we being a small company wanted to be ready before developing our operations here. Therefore, we started by hiring 200+ highly talented engineers from companies like #Facebook, #Google etcetera. With such moves, the results were in our favor. We have been able to get the best of the best engineers and retain them as well, which has always been a challenge in India. As we are competing against the stratosphere of very large and respected companies in this space, we have also started to build an ecosystem of SIs, VADs and VARs. We have some of the biggest clients in our kitty, such as ICICI bank, Cognizant, to name a few. We simply aim to make the IT infrastructure reliable and invisible, so that customers can view the applications on top of it.

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