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Hewlett Packard Enterprise Compute General Manager Neil MacDonald said the global pandemic is driving a new era of workload-optimized HPE infrastructure solutions.

“At the end of the day customers are trying to run their business, right now that means they are having to adapt and evolve their actual business and needing to adapt and evolve their infrastructure is a means to an end of survival and thriving in the new environment we area all in,” said MacDonald in an exclusive interview with CRN ahead of HPE’s Accelerating Next Workload-Optimized Solutions virtual seminar on Wednesday.

In fact, MacDonald said the global pandemic has accelerated the “evolution” of workload-optimized infrastructure. “I think there’s a new normal that we’re heading to and the pandemic has accelerated the evolution of infrastructure because of the need to change,” he told CRN. “Our goal is to be there hand in hand with our partners, enabling our customers to make those transitions and to do them faster.”

One of the most dramatic examples of the need for workload-optimized solutions is VDI (Virtual Desktop Infrastructure) solutions that came to the fore in the midst of the pandemic, said MacDonald. “Almost every organization is dealing with more remote working than it was before,” he said. “But how many organizations were really set up to make a remote workforce productive? As a result they have had to embrace and deploy virtual desktop infrastructure, for example, so they can get the benefit of that productivity at a distance without compromising the security of their data or the efficiency of their infrastructure.”

As the economy recovers from the global pandemic, more organizations are going to be “looking to get the possible return for their investments” through workload-optimized solutions and HPE’s GreenLake pay per use cloud service, said MacDonald.

MacDonald encouraged partners to join the HPE Accelerating Next webcast to get up to speed on the workload-optimized compute strategy. “We absolutely welcome our partners to participate in Accelerating Next,” he said. “Working together we are excited about accelerating next for our end customers but also enabling our partners to accelerate their business as they move forward as well.”

Here is a look at why MacDonald says the workload-optimized strategy is resonating with partners and customers.

Responding To ‘Customer Needs’ And The ‘New Realities’

Workload optimization and delivering workload-optimized solutions is all about responding to our customer needs. In the last 18 months – more than ever- organizations of all shapes and sizes are having to transform faster than they planned…IT leaders have to accelerate their strategic transformations given all the pressures they are facing to evolve their business to deal with the new realities we are all facing. That means they are having to deploy solutions that they maybe didn’t have to before.

At the end of the day customers are trying to run their business. Right now that means they are having to adapt and evolve their actual business and needing to adapt and evolve their infrastructure is a means to an end of survival and thriving in the new environment we area all in. In that world our customers tell us that great infrastructure is a start but what they are really trying to do is solve a problem. What they are really trying to do is enable their workforce to be productive or develop new services and applications to serve end customers and drive new revenue or to drive greater efficiency and automation and resiliency into their existing infrastructure. If they are trying to do all those things it enables them to go focus on actually running their business and scale.

With the recovery that is moving right now at different phases and different stages and different parts of the economy, every business is trying to recover from the challenges of the last 18 months and really, really trying to avoid focusing too much energy on running their technology so they can spend more of their time and energy in leveraging technology to drive their business. And that is what we are enabling with our workload-optimized solutions.

Read more here:
https://www.crn.com/slide-shows/cloud/hpe-workload-optimized-infrastructure-is-key-to-survival-in-new-normal-hpe-compute-gm-neil-macdonald/1

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