CRN Exclusive: Big Switch Networks CEO Talks Expanding Dell-EMC Relationship And New Channel Strategy In 2017
#Softwaredefinednetworking specialist #BigSwitchNetworks has big plans in store for its channel community in 2017, including more technology partnerships, a revamped #partnerprogram and a tighter relationship with #DellEMC. The Santa Clara, Calif.-based networking vendor grew its software subscription business a whopping 300 percent in 2016, according to CEO Douglas Murray. “As we build out our channel structure and strategy, we want to make sure we’re addressing — not just [with] the channel partners we’re working with directly — but also channel partners that are buying our products from Dell, VMware, Red Hat and others,” said Murray. In an exclusive interview with CRN, Murray also talks about his vision for the SDN startup, competition with Cisco Systems, and what’s in store for channel partners in 2017.